Behind the scenes at The Cateys 2026
What happens when a luxury hotel group does a takeover experience for a 1000 person event?
We go behind the scenes and tell the story behind the hospitality industry’s biggest event - The Cateys - and share how we helped first ever event partner Exclusive Collection to create an immersive brand experience.
News article: Sensory Branding Revolution
“Ultimately, like a great first date, it all boils down to simple chemistry – sparking a customer’s senses to create an inexplicable sense of connection with the brand.”
DesignInsider’s conversation with Gerri Hansen, founder of BrandSensory, encompasses discussions about sensory design, its significance in brand strategy, and its applications across various industries.